BUS 308 Entire Course (Ash) (New)

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BUS 308 Week 1 DQ 1 Data Scales
BUS 308 Week 1 DQ 2 Probability
BUS 308 Week 1 Quiz
BUS 308 Week 1 Problem Set Week One
BUS 308 Week 2 Journal
BUS 308 Week 2 DQ 1 t-Tests
BUS 308 Week 2 DQ 2 ANOVA Testing
BUS 308 Week 2 Quiz
BUS 308 Week 2 Problem Set
BUS 308 Week 3 DQ 1 Interval Data
BUS 308 Week 3 DQ 2 Correlation
BUS 308 Week 3 Assignment Evaluation of Correlations
BUS 308 Week 4 DQ 1 Simple Regression Analysis
BUS 308 Week 4 DQ 2 Multiple Regressions Analysis
BUS 308 Week 4 Problem Set
BUS 308 Week 4 Quiz
BUS 308 Week 5 DQ 1 Confidence Intervals
BUS 308 Week 5 DQ 2 Correlation and Confidence Intervals
BUS 308 Week 5 Final Paper
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BUS 308 Week 1 DQ 1 Data Scales (Ash) (New)

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Data Scales.
A marketing agency is interested in the buying habits of those who shop online versus those who shop in person. In your discussion post, address each of the following and explain your reasoning as to why you picked the specific scale:
a. A database is created and shoppers are classified as online or in-person shoppers. Such classifications represent data of which scale? Explain your reasoning.
b. Online and in-person shoppers are to be compared on their relative incomes. Income data represent data of which scale? Explain your reasoning.
c. If shoppers are also ranked from the most to the least frequent shoppers, those rankings represent data of which scale? Explain your reasoning.
d. Shoppers are asked to complete a customer satisfaction survey. In response to each question on the survey, the shoppers circle one of five answers: strongly agree, agree, neutral, disagree, or strongly disagree. Their responses are data of which scale? Explain your reasoning.
e. What measure(s) of central tendency…

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